4 Contributo in Atti di Convegno (Proceeding)

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Metaverse Mastery: Enhancing Public Speaking Skills in Linguistic High School Students Through Advanced Technologies

Developing cross-cutting skills for graduating students is a key objective outlined in the Italian National Recovery and Resilience Plan (PNRR), aimed at addressing school dropout rates and encouraging further academic pursuits. This research explores solutions grounded in interactive systems to engage students more effectively and facilitate the development of these skills. Specifically, our focus is on public speaking, and we investigate how metaverse and virtual reality platforms can impac...

FRAMING AND TAILORING MESSAGES TO PROMOTE HEALTHY EATING: PREDICTING EFFECTS THROUGH A PSYCHOLOGY-BASED GRAPHICAL CAUSAL MODEL

THE INFLUENCE OF MESSAGE FRAMING ON CONSUMERS’ SELECTION OF ZERO-KILOMETER FOODS

Neuromarketing linguistico: evidenze da un esperimento sulla comunicazione digitale nel settore del turismo italiano

L’articolo esplora la relazione tra neuromarketing e linguistica applicata ai testi commerciali nel campo del turismo. Lo studio è stato sviluppato nell'ambito di un progetto di ricerca interdisciplinare che unisce la linguistica al marketing, con un focus sul neuromarketing. È stato progettato un protocollo sperimentale per analizzare le reazioni neurofisiologiche di un gruppo di partecipanti durante la lettura di testi appartenenti a siti web di alcuni parchi nazionali italiani, basati prin...

LLM Based Multi-agent Generation of Semi-structured Documents from Semantic Templates in the Public Administration Domain

In the last years’ digitalization process, the creation and management of documents in various domains, particularly in Public Administration (PA), have become increasingly complex and diverse. This complexity arises from the need to handle a wide range of document types, often characterized by semi-structured forms. Semi-structured documents present a fixed set of data without a fixed format. As a consequence, a template-based solution cannot be used, as understanding a document requires the...

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